Homegrown

Seattle’s favorite, sustainably sourced sandwiches are found at Homegrown, a start-up sandwich shop with a wicked farm-to-table ethos. To prove their dedication to food sourcing, this PNW chain has it’s very own farm in Woodinville, Washington, supporting their stores with local, organic produce. Homegrown’s brand reflects the business’s fundamental values by using a minimal, hand drawn illustration style to convey it’s use of natural ingredients and sustainable products. Inkling created said illustrations for signage, the new website and branding for Farm X, which eventually became the logo for their umbrella company, The Homegrown Group.